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Events » Fundraising Appeals: Asks That Engage

Fundraising Appeals: Asks That Engage

​Make your next intentional outbound ask for donations more effective.

​Have you ever wondered how effective your fundraising appeals truly are?
Are you confident that you’re reaching the right audience with the perfect message?
Have you been meeting your fundraising goals?

If these questions are on your mind, then this session may be for you.

Join for an overview of the art and science behind creating compelling and impactful appeals so that you can ensure your message resonates with your donors.

Feel confident this giving season by learning:

  • ​The anatomy of a fundraising appeal: Create specialized communications that boost giving
  • ​How to syndicate  your content: Adapt your core messaging across channels to maximize your fundraising efforts
  • Timing tactics: Plan and schedule your fundraising content to reduce stress this year-end

​Making the “ask” can often be intimidating and stressful, so we’ll also share an easy-to-remember fundraising fundamental to take the anxiety out of fundraising requests.

​Perfect your year-end fundraising appeals.
Heading into year-end and the giving season, you’ll leave this session ready to apply the takeaways — ready to make your appeals with ease.

​About the Speaker

​Jena Lynch, Head of Community Engagement @ Donorbox
Jena leads educational programming, events, and community initiatives that support nonprofits in strengthening their fundraising systems and building lasting relationships with supporters. Before joining Donorbox, she worked in hands-on nonprofit roles across community services, arts and cultural institutions, and advocacy organizations, managing community programs, supporting fundraising efforts, and experiencing the day-to-day realities of donor engagement and retention. She is also the host of The Nonprofit Podcast, where she shares weekly practical strategies to help organizations grow sustainably and confidently.

​About the Host

The Good Growth Company is an upskilling company for non-profit organizations and purpose-driven businesses seeking to invest in their people to help scale their mission. Boost your social impact and level up your team with targeted workshops and more. Get started here.

Can’t make it or want to see past sessions? The Library is here for you. It’s the perfect way to catch up on all past sessions from our 10 Things series, including expert tips and recorded audience questions. Find out more or sign up for instant access:
https://thegoodgrowth.company/membership