How can you connect with those fabulous people who give charities big donations? You hear of multi-million dollar pledges to universities and hospitals and you think ‘we would be happy with a few thousand dollars!’

These individuals contribute far more to charity than corporations or foundations, yet many non-profit groups don’t know how to reach them properly. This can be productive fundraising, particularly in the short term or a crisis, because individuals can respond quickly with no bureaucratic grant-approval process.

Ken will show you how to:

Discover your unique connections to donors you didn’t know you had, using Ken’s trademark “Webbing Exercise”

Learn more about their special interests, and what excites them

Cultivate the relationship before you ask

Figure out how much to ask them to give

Prepare your board, senior volunteers, and staff to ask big

Get past the fear of calling or visiting (when the pandemic allows personal contact again)

Handle any questions or objections they might raise

Thank them and make them happy to give again and again

Cost: $25

For more information and registration, please visit our website.