How the System Works and How to Work the System is a multi-part series of online sessions in early 2021 focused on the principles, practices, skills and strategies of effective public-policy advocacy in Canada today. It’s intended for both relatively novice policy-advocates and would-be lobbyists as well as advocacy veterans interested in reconsidering approaches that maybe aren’t working.
The series was developed by Sean Moore, a semi-retired, forty-year veteran of organized public-policy advocacy and Principal of Advocacy School. Each session includes a “moderately interactive” 25-35 minute presentation, followed by a 25-30 minute Q&A and discussion component. Sessions will also be videotaped and available on a restricted-access basis for registered users for sixty days.
Session 1: How the System Works and How to Work the System. A Primer on Effective Public-Policy Advocacy
Tuesday, February 16, 1:00-2:00
Session 2: Mapping the Political and Public-Policy ‘Ecosystem” of Your Key Issues
Tuesday, February 23, 1:00-2:00 PM ET
Session 3: Strategic Inquiry: The Important Starting Point in Any Advocacy Effort
Tuesday, March 2, 1:00-2:00 PM ET
Session 4: Strategic Meetings: How to Get the Most out of In-Person Meetings with Public Officials
Tuesday, March 9, 1:00-2:00 PM ET
Session 5: The Rules of Lobbying
Tuesday, March 16, 1:00-2:00 PM ET
Session 6: Developing an Advocacy Strategy and Plan
Tuesday, March 23, 1:00-2:00 PM ET