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Community Jobs » Manager – Community Engagement

Manager – Community Engagement

Manager – Community Engagement

In Canada, healthcare is universal. Access is not.

Our Mission at Hope Air is to provide Canadians in financial need with complimentary travel and accommodations for medical care far from home.

We are currently searching for a full-time (40 hours per week) Manager of Community Engagement to develop and implement programs that mobilize Hope Air’s communities of support toward fundraising and awareness priorities.

Main Areas of Focus: Community Program Development and Strategy, Local Volunteer Recruitment and Management, Relationship Management (1:1 and mass communications) of Hope Air’s key stakeholder audiences

Location: Flexible (Home/Office hybrid environment)


Start Date: ASAP  


Application Deadline: Review of applications will continue until the position is filled


Hours of Work: Full-time (total of 40 hours per week), Monday-Friday


Summary of Responsibilities: 

You’ll be responsible for building a strategy and seeing your results put into action. Hope Air’s communities – both in the sense of geographies and stakeholder types have a high affinity for our work. Your role will be to harness this activity toward meaningful engagement for them, and impactful outcomes for Hope Air.


Reporting to the Director of Marketing & Engagement, you will be responsible for: 


Program Development:

  • Setting key performance metrics for each program in collaboration with Director, Marketing & Engagement and building a structure to monitor against these metrics
  • Identifying the tools and programs needed to activate Hope Air’s priority groups, including Volunteer Pilots, Health Care Professionals, Patient Ambassadors and Fundraising Groups (i.e. service clubs, airport authorities)
  • Building tools and packaging them in a way that maximizes adoption amongst each group with support of Hope Air’s marketing and events teams
  • Establishing and reviewing the efficacy of local ambassador groups in priority markets to represent, promote and seek fundraising opportunities for the organization locally

Volunteer Recruitment:

  • Develop and maintain volunteer job descriptions and volunteer group models as required
  • General volunteer recruitment to fill organization needs
  • Targeted recruitment of local ambassadors in priority markets
  • Managing the volunteer onboarding process including any legal/regulatory requirements and organization specific training
  • As a key role on the Marketing team, you will develop and execute a “top-of-funnel” communications plan for each priority audiences (i.e. patients, healthcare professionals and pilots)

Volunteer Engagement:

  • Develop and execute a communications plan to keep each volunteer audience informed of Hope Air’s activities and priorities
  • Actively build 1:1 Relationships with key volunteers, including local ambassador leaders
  • Facilitate communication between local ambassador groups and Hope Air; coordination between groups to ensure alignment with strategic priorities
  • Encourage idea exchange and sharing of resources and materials between volunteers
  • Coordinate with Client Care and Administration teams on the management of Hope Air’s Volunteer Pilot Program, with a focus on recruitment and engagement


Community Fundraising:

  • Collaborating with Hope Air’s events team to promote fundraising opportunities within communities broadly, and to specific community groups
  • Manage key group fundraising relationships, i.e. regional airport authorities, service clubs, etc.
  • Identify and support community-based corporate opportunities
  • Identify community champions and/or potential major gift donors. Plan and conduct cultivation opportunities as appropriate
  • Liaise with local volunteers and ambassador groups to represent Hope Air at community events (i.e. golf tournaments, cheque presentations, community events and health fairs)


Qualifications & Experience: 

  • Strong teamwork skills, high motivation and a results first orientation
  • Diploma or Degree in fundraising, social services or volunteer management
  • Demonstrated success with volunteer recruitment and management
  • Demonstrated success with fund development
  • Success in marketing communications for volunteer recruitment and community outreach.
  • Ability to create and maintain manuals and training materials
  • Excellent verbal communication skills in person and on the phone and ability to deal with people from diverse background
  • Proficient computer skills: Office Suite, Microsoft Teams (CRM and Fundraising CMS experience an asset)
  • Flexibility to travel within Canada as required. Access to a vehicle and a valid driver’s license


Organizational Overview

In Canada, healthcare is universal. Access is not.

Hope Air believes that where you live and how much money you have should not determine your access to medical care in Canada.

Hope Air is Canada’s only national charity providing free travel and accommodations for Canadians in financial need who must access medical care far from home. With 3.2 million Canadians living below the poverty line – including 566,000 children, 191,000 single mothers and 216,000 seniors – access to healthcare is not assured and cost is a huge barrier if you must travel to reach specialists far from home. The promise of Hope Air is that when it comes to healthcare, no one will be left behind no matter where they live or their financial challenges.

Hope Air’s travel and accommodation programs provide patients with an immediate and direct impact on their lives. As a result of Hope Air support, thousands of Canadians each year reach medical care rather than being forced to postpone or cancel medical treatments due to financial constraints. Hope Air’s programs help keep remote and smaller communities vibrant, enabling Canadians to continue to live where they choose regardless of local access to specialized medical care.

Hope Air is a well-performing national charity with a mission that has undeniable appeal. For the right leader, this is a unique and wonderful opportunity to have positive impact on the lives of Canadians who struggle to access the healthcare they need. Caring and patient-centric, the organization explores new and creative options to address those needs and sees significant opportunity to continue to grow.