I help organizations communicate what they do and why it matters. My background is in brand consulting and copywriting, but since going freelance 7 months ago, my projects increasingly reflect a socially minded approach. For example, I am currently working with a Canadian pension plan to define their purpose and share their commitment to sustainable investments in a more engaging, understandable way. I am also helping a local small business owner articulate her partnership values and share how her new eco-friendly yarn & supplies initiative came to be. Whether I'm working with organizations big or small, my goal is to help weave story into how they talk and behave as a business.